Author: Melody Warnick

How Do You Reinvent a Rural Economy? $100 at a Time

“Explore Elkin” takes small individual investments and parlays them into bigger returns for the old mill town of Elkin, North Carolina. Instead of a pop and a fizzle, the program has created a slow burn of special events, marketing, and accurate self-promotion. The invitations, hundreds of them, had been sent. Ads were […]

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